News

Speedo, Puma Run Circles Around Nike.

Big Spender Overshadowed by Smaller Rivals at Olympics

(read more)

Benadryl Tops In Brand Buzz As Hay Fever Season Begins.

"Benadryl is getting more positive awareness across to consumers," Ted Marzilli, vp of the company's brand group, tells Marketing Daily. "It's a dependable brand that's trustworthy among consumers."
(read more)

Trouble at the Office?
You identified your problems at work. Together we found answers.
(read more)
KFC Hopes Humor Will Draw Younger Patrons.
Comedy Central Shorts Help Hawk New Toasted Wraps.
(read more)

Can an Olympic Sponsorship Really Help Your Image?

How a Brand's Standing Is Affected by Being in Beijing.

(read more)

Recession: Yes or No?

Ted Marzilli, the senior vice president at BrandIndex, joined Alexis Glick at Fox Business to discuss whether or not we are in a recession.

(read more)

Brand Perceptions of Gas, Airline Industries Nosedive.

Consumers are thinking better of the packaged goods, insurance and spirits - and less of the oil and gas and airline industries - now than they were six months ago.

(read more)

Announcing the 2008 Cooperative Congressional Election Study
Steve Ansolabehere of MIT, Doug Rivers of Stanford University, and YouGovPolimetrix would like to invite you to participate in the Cooperative Congressional Election Study (CCES) during this election cycle.

(read more)

Announcing the 2008 Cooperative Campaign Analysis Project
Simon Jackman of Stanford University, Lynn Vavreck of UCLA, Doug Rivers of Stanford University, and YouGovPolimetrix would like to invite you to participate in the Cooperative Campaign Analysis Project (CCAP) during this presidential election cycle.

(read more)

The Economist launches 2007-2008 polling with YouGov/Polimetrix

(read more)

 












Copyright 2008. YouGovPolimetrix. 285 Hamilton Avenue, Suite 200, Palo Alto, CA 94301.
A wholly owned subsidiary of YouGov PLC | Privacy Policy.